Although some companies are very successful in discovering and cultivating innovative technology-enabled business strategies, many fail in the process. Combines theories and frameworks with practical approaches to provide students with the skills required to help companies identify business opportunities, find appropriate information related technologies, and lead adoption efforts to success. Same as OPIM 4040/5040 and MGMT 4090. Prerequisites: Requires prerequisite course of TLEN 5010 (minimum grade D-).
